The story happened one night in the most beautiful city in the world. In this century-old city, a couple set off to meet. On the backlit enamel dial, the LePontdesAmoureux watch sets the scene for the couple: their romantic walk in the courtroom brings the two parties closer and closer until they finally meet. This story happened in Paris 10 years ago, and today, new love stories are still written in the long river of time.
Van Cleef & Arpels LadyArpelsPontdesAmoureux watch
This is one of thousands of love stories that happened in the romantic capital of Paris. A hundred years ago, a moving carol of love unveiled the poems of VanCleef & Arpels and love … Estelle Arpels and Alfred VanCleef concluded a beautiful Marriage.
Van Cleef & Arpels founders Estelle Arpels and Alfred Van Cleef
A hundred years later, Van Cleef & Arpels moved the story that happened in Paris to the design of high-end timepieces-LadyArpelsPontdesAmoureux. In 2010, Van Cleef & Arpels launched the first Valentine’s Bridge watch, which caused a great response at the time. People realized for the first time that the original interpretation of time still had such a poetic method, and was deeply moved by the love story of this lover’s bridge.
Van Cleef & Arpels launches the Lover Bridge in 2010
It is known that Van Cleef & Arpels may stay in the impression of the fine jewelry family. In fact, they also joked that ‘Van Cleef & Arpels watches are jewellery with timers’. Adhering to the poetic outlook on life and values, Van Cleef & Arpels has brought us many poetic timepieces.
Van Cleef & Arpels logo inspiration comes from Fontaine Plaza
In 1906, Van Cleef & Arpels settled in Fontenay Square. Establishing an indissoluble bond with high jewelry with the surnames of the two, opened the first chapter of the century legend of the family. Since then, the symbol ‘&’ has been transformed into an eternal connection, symbolizing the delicate inspiration and extraordinary design given to the family by these couples, together showing the poetic beautiful love, which makes Van Cleef & Arpels ( VanCleef & Arpels) is unique. Today, the family’s watch works still use time to interpret moving emotions.
Van Cleef & Arpels launches new Valentine’s Bridge watch in 2019
It is precisely because of the continuous exploration of poetry that in 2019, the brand launched a new Valentine’s Bridge watch, which still uses this famous love story, but has made many adjustments in details.
1. Master craftsmanship on the dial
The dial is made by experienced watchmakers who master the following master craftsmanship in the workshop:
The new Valentine’s Bridge dial real shot
How long does it take to make a dial? It takes about 40 hours to make the dial of a LadyArpels Pontdes Amoureux watch (34 hours for the old model), the four season series with multi-color ink enamel and micro-painting process and Jour watch take longer.
Van Cleef & Arpels has used a large number of ancient enamel techniques in the watch series. Since the 21st century, the family has revived these ancient memories, some of which can be traced back to ancient times. These different craftsmanships are given new vitality. They are combined with each other on the square dial to tell a romantic and beautiful story. Enamel is an art of color and roasting. Each craftsman can customize the enamel color by themselves. They select the silicon powder (which determines the transparency of the material) and the pigment, and the final color is the best color effect.
Multicolor ink enamel
Ink enamel originated from Limoges in the 16th century. Using two-tone enamel, you can create stunning light and shade effects. First, apply a very dark enamel to the background and carefully polish it to get the perfect smooth texture. The craftsman then used brushes or fine needles to draw the landscape, using a white powder enamel called ‘Blancde Limoges’ to successfully transition from the lightest to the darker areas. After 8 to 10 consecutive firings, a gradual effect will appear, making the dial mysterious.
Enamel miniature painting
The 16th to 18th centuries were the heyday of miniature painting art, and only a handful of artisans mastered this craft: it required patience, meticulousness and long-term professional training in art.
Carved and carved
Carving is a traditional watchmaking technique, which can make the dial or case bottom case decoration with embossed and layered effects. The craftsmen carefully carved the overall outline in white gold and kept improving until the hero and different details became elegant and light.
2.New on-demand kiss animation
Seasons change, romance lasts forever, and young lovers can meet at any time of the day as needed.
The watchmaker is commissioning the assembly
In order to allow this couple to kiss more freely, unlike the old model, the new Valentine’s Bridge can be animated according to the needs of the kiss, instead of waiting until midnight and noon at noon every day. This meets the needs of users to play and appreciate to a certain extent, and it can be said to be a more intimate design.
3. New automatic winding movement
I have to say a few words about the movement. In the past, when we looked at other models, the design of the dial and the design of the movement of the watch were often distinguished separately, but Van Cleef & Arpels was not. Ms. LauraLai, Managing Director of China, said that for Van Cleef & Arpels, the development of the movement is a means of storytelling, not a movement for the movement itself.
The new movement developed exclusively for Van Cleef & Arpels has a power reserve of up to 36 hours.
Van Cleef & Arpels self-winding ValfleurierQ020
The family uses a new self-winding mechanical movement (ValfleurierQ020), equipped with modules specially developed for Van Cleef & Arpels. This new component is equipped with on-demand animation capabilities. The components were developed by a Swiss organization affiliated with Richemont Group, which specializes in the design and manufacture of high-quality movements.
The details of the parts still use a poetic interpretation
Tuning the system (activated by a button) causes the device to start animation. Even if the watch is not wound, the animation can still be presented.
The couple will pause for a few seconds (3 seconds on average) before meeting and kissing. The pause gives the two a chance to observe each other well before reuniting. When they meet at noon or midnight, they kiss for about 3 seconds. At this moment, time will pause and the hands will return to 12:03.
4. High jewelry bracelet
The new high jewelry bracelet uses gold carving and other techniques, and the pattern echoes the season of the dial. (The high jewelry bracelet cannot be replaced.)
As a family of jewellery, Van Cleef & Arpels is very careful when selecting, matching and setting gems. All gems are carefully selected in strict accordance with the same high standards as jewelry works. Diamonds and colored sapphires are selected according to the original design drawings. And manganese aluminum garnet.
Gem setting adds a touch of touch to the mastery of watchmaking, sculpting and enamel masters, continuing the tradition of fine jewelry. Diamonds, colored sapphires and manganese aluminum garnets make the four seasons of the LadyArpelsPontdesAmoureux more dazzling and gorgeous.
5. Hidden details
Case back of the new love bridge
Case carving details
Love is unwavering and meets across four seasons. The lovers on the arch bridge, because of the change of dress in the four seasons, the details, even more ingenuity. The gold carving and enamel on the sapphire crystal mirror the design of the dial, and the back is engraved with exquisite patterns, echoing the touching love song on the dial.
Van Cleef & Arpels Love Bridge Watch
For Van Cleef & Arpels, time is not just about the seconds that are about to elapse. It gives time more meaning, and it tries to guide the wearer through every ordinary or extraordinary moment in a more unique and poetic way. In other words, Van Cleef & Arpels is just writing a time poem. It knows that time is only part of life, and even if we chase minute by minute and try to keep it, we cannot escape the fleeting fate. If you ca n’t save time, you can record it in a better way. This is the answer to Van Cleef & Arpels to time and to clocks.
Van Cleef & Arpels launches new Valentine’s Bridge watch in 2019
Today, the new Valentine’s Bridge is about to meet us. It is the perfect fusion of watches and jewellery, and also a work of love and time. We don’t have standard answers about love and time. Maybe just like this pair of lovers in Paris, we accompany each other through every season, day and night. The brand also launched a men’s lover’s bridge watch for men this time, which means that they hope you can pair with your lover.